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Christine Ching (Author at GRASP CHINA)

Christine Ching

Author at GRASP CHINA

Christine Ching is a native Hong Kong Chinese who grew up in Canada. She holds an MBA from Stanford University. In her early career in China, Christine consulted for a number of large multi-national companies on their China market strategy. Later she held positions as the Head of Strategy at Kimberly Clark China, and Marketing Director at Starbucks China.
Christine wrote GRASP CHINA based on her experiences working in China for the past15 years. GRASP CHINA is written as an all-in-one China guidebook that covers critical details business travellers and expats must know: from up-to-date social topics, daily lives of the Chinese people, unspoken business rules, to tips on working with different types of organizations in China.